Paid Media Manager

Active Profile is an integrated marketing and PR agency. Businesses hire us to execute their campaigns because they need help crafting stories that get them seen, heard and remembered. 

We know that profile and performance services cannot live in silos – they’re far more effective and powerful when you connect the two. That’s our specialty and why we’ve been able to keep our clients happy for 18 years. 

What really sets us apart from other agencies is our people – we’re masterful specialists and really know our stuff. But we also get a real sense of joy out of what we do. 

It’s such an exciting time to join Active Profile – we’re winning lots of new business, we’re building lasting relationships with our existing clients, we’re hiring brilliant people and we’re revved up to turn our clients’ ambitions into reality. What are you waiting for? 

We’re committed to the wellbeing of our team and flexible working is the norm, mixing virtual working with office-based collaboration. 

 

The role includes:

  • Open, collaborative working environment 
  • Flexible and ‘virtual first’ hybrid working environment 
  • Increasing holiday allowance
  • Medical insurance
  • Employee assistance programme (with confidential counselling service)
  • Wellbeing programme (We’re accredited by the Workplace Wellbeing Charter)
  • 5% company pension contributions
  • Professional development planning and support
  • Training, coaching and development opportunities
  • Regular team socials (walks, lunches, annual trip)
  • We always close over the Christmas period 

 

About the Job

READY TO MAKE AN IMPACT IN A BRILLIANT TEAM?  

HERE is your chance to make a big difference within our exciting Performance marketing team

We’re looking for a super organised, energetic, and dynamic individual to deliver effective digital campaigns across a range of national and international B2B brands. You will be a digital marketing ‘all-rounder’ with a strong understanding and experience of running successful paid media campaigns.

We’re a pioneering integrated marketing and PR agency with clients across the technology, digital, professional services, education and property development sectors. We’re creative, strategic and agile, providing strategy and executing campaigns across digital marketing, content, PR, social media and events.   

This role is flexible in terms of hours and location. We offer hybrid working with hours in the office to agreed with candidates. 

 

Who we’re looking for  

This role is central to our core proposition to ‘turn profile into performance’ for ambitious people and projects through our integrated campaign model approach. You will need to be able to execute a campaign plan, build landing pages and email templates, and create the copy to go with them across web, social and PPC. 

We need an individual who can take campaign results and interrogate the data, making regular suggestions as to how we can improve – boosting click-through and conversion rates, whilst also bringing down CPCs and CPAs. 

We are HubSpot Platinum Partners, so experience using HubSpot to build out and report on campaigns would be an advantage but is not a deal-breaker. Full HubSpot training can be provided.

 

Key responsibilities

  • Planning and delivery of campaign activity across digital channels
  • Management of paid social and search campaign budgets
  • Interrogating data to optimise campaign activity, driving engagement & results
  • Reporting on campaign performance, providing insights, and recommendations how the activity could be carried out in future
  • Briefing our in-house designer on design assets required

 

The ideal candidate

  • 2 years’ B2B campaign experience 
  • Demonstratable experience in campaign management and optimisation 
  • A results-driven approach to marketing, with a proven track record of getting results (in-house or for clients)

 

Not essential but great to have

  • 12 months+ agency experience 
  • HubSpot experience 
  • Google Data Studio experience
  • Good knowledge of SEO
  • B2C experience
  • Organic social media experience 

 

Desirable but not essential attributes

  • 12 months+ agency experience
  • HubSpot experience
  • Google Data Studio experience
  • Good knowledge of SEO
  • B2C experience
  • Organic social media experience

 

Equality, inclusion and diversity are at the heart of Active Profile and we’re fully committed to equal opportunities in employment. 

Interviews commencing immediately. We’ll close the opportunity as soon as the role has been filled. 

Questions? Email work@activeprofile.co.uk   

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